Exclusive and rare Platinum jewellery for men.

• Platinum the naturally pure white metal is becoming the ultimate choice for jewellery for men.
  
• From ancient tumes the maharajas of India and the royalties all over the world have used the precious metal platinum for their jewellery and this practice was followed down their generations.
• But why platinum? The reason is it is rare and precious. Further men indulge less in jewellery and hence need to be a class apart. The precious metal platinum is denser, heavier and stronger metal. So it feels substantial to the wearer as compared to other metals.
• Platinum is 30 times rarer than gold. It is this rarity which makes it exclusive and distinct. 
• There exists a vide variety of platinum jewellery to choose from for men like rings, bracelets, chains, cufflinks and pendants.
• In today's fast world the question that arises is whether platinum jewellery require any special care and attention. The platinum jewellery also gets scratched like any other metal but it does not effect its volume. Further the platimum jewellery is crafted in such a way that it lasts life long. Platinum jewellery is also a good investment option.
• Platinum is a natural white metal and remains white from ore to the level of crafting of jewellery. Its whiteness does not fade with time.
• The platinum jewellery in India is 95% pure where as the 8k gold is just 75% pure. Further platinum jewellery is hypoallergenic meaning compatible with any type of skin.
• All authentic Platinum jewellery comes with a quality assurance card and the purity hallmark 'Pt 950' marked within the piece. This also serves as an assurance of the buy back programme.
• Platinum is preferable not only for its rarity and purity but also for its innate value. There has never been a better time to buy this rare piece. So, what are you waiting for?